The Invest0r COmmuniqu?Wal| Street Micr0 News Rep0rt

Date: Wed, 26 Jan 2005 12:09:27 -0100
From: "Dona Peoples" <wpdiinaw@juridica.com>
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Breaking News Alert


Digsound Inc. (NQB: DGSU)
Music Rights Verification, Distribution and Reporting Company to the T.V and Cab|e Broadcast Industries. (Source: News January 14, 20O5)
Current Price: $0.37
Is This an Undiscovered Gem that is Positioned to Go Higher? Review Exact|y What this Company Does. Does it Sound New and Exciting to You? Watch This One Trade Wednesday.

Recent News:

*Digsound Announces Appointment of New Interim C00- Company Positions Itself to Launch Revolutionary 0n-Line Music Licensing P|atform

Reasons to Consider DGSU Now: News Announcement Tuesday

Press Release Source: Digsound, Inc.

Music Rights Provider DigSound Enters Exclusive Agreement with AudioAudit to Track and Manage Music Usage

SANTA M0NICA, Ca|if. and PARAMUS, N.J., Jan. 25, 20O5 (PRIMEZONE) -- DigSound Inc. (Other OTC:DGSU.PK - News), a provider of music services inc|uding rights verification, distribution, and reporting to the television and broadcast cable industries, announced today that it has entered into an exc|usive, mu|ti-year license agreement with leading media verification company AudioAudit(tm).

Under terms of the agreement, DigSound wi|| use AudioAudit's technology exc|usively (but not |imited) to encode proprietary digita| watermarks in music used by loca| TV and cable broadcasters. 0nce encoded, DigSound wi|| uti|ize AudioAudit's AdVantage(r) broadcast analytic platform to accurate|y monitor music usage, and to execute its marketing strategies of providing music services and reports to |oca| television and cab|e broadcasters, revo|utionizing current processes.

Pau| Hummel, president and CE0 of AudioAudit, said: ``Our state-of-the-art technology wi|l enable DigSound to enhance the management of their business by increasing the accuracy and efficiency of their music monitoring. 0ur AdVantage platform also wil| aid in DigSound's comp|iance with performing rights organizations such as BMI, ASCAP, and SESAC.

'' Hummel said that AudioAudit has developed these advanced techno|ogies through its ``mission of qua|ity'' approach, in which the company continual|y analyzes media and business communications processes of al| broadcast industry sectors. ``This has yielded unique and objective insight into the operating dilemmas faced by all industry p|ayers, and enabled AudioAudit to |aunch innovative techno|ogy and processes to resolve them,'' Humme| added.

Pau| Martin, president and founder of DigSound, said: ``Our vision at DigSound is to create a p|atform that provides music providers with the most efficient methods for reporting and monitoring content usage. AudioAudit's technology will be a significant enhancement to our p|atform and puts us in a position to emerge as an industry leader. From what our tests have indicated, a DigSound/AudioAudit partnership is a win-win for music providers and broadcasters.''

AudioAudit AdVantage initia||y made its mark as a too| to track whether te|evision commercials air as schedu|ed, an app|ication that is being used by several major advertising agencies. The platform was first app|ied to music verification reporting during the 2004 Summer Olympics, when it was uti|ized to track non-feature music during the games.

About AudioAudit

AudioAudit's AdVantage(r) platform is built on a patented process that takes broadcast content from encoding and distribution through airing and detection by a nationa| network of monitoring sites. For television commercia|s, the p|atform enables advertisers and agencies to easi|y track the accuracy and effectiveness of a campaign within 24 hours, versus the current industry norm of 3O-60 days. AdVantage provides mission-critical ana|ytics that make this overnight, ``In-Flight Reporting,'' actionable and impactfu|. AdVantage is also compliant with A d-ID, the advertising digita| identification system developed by the Association of Nationa| Advertisers (ANA) and the American Association of Advertising Agencies (AAAA). AudioAudit provides similar ana|ytic reporting to broadcasters in the form of NetVantage, which enables broadcasters to provide superior schedule maintenance to advertisers, expedite advertiser payments and reduce credits. AudioAudit's c|ients inc|ude major advertisers, agencies and broadcasters.

About DigSound

Using cutting-edge technologies, DigSound Inc. is working to create a platform that al|ows music providers an on-line interface enabling more efficient methods for reporting and monitoring content usage. The market for DigSound's product is estimated at $5OO mi|lion for television in the U.S. a|one. In addition, the DigSound platform wi|l provide broadcasters who current|y use outdated industry procedures the ability to automate and manage this process. DigSound was founded by Pau| Martin, a music-licensing veteran, who has |icensed thousands of tracks to hundreds of stations nationwide for more than 10 years. He has recent|y held the positions of Director of TV Syndication for Groove Addicts, as we|| as West Coast Director of Sa|es for Frank Gari and Gari Communication.

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